Belu and WaterAid on World Water Day

17:50 Thursday 22nd March 2012
Drive BBC Radio Cambridgeshire

CHRIS MANN: Would you buy a particular brand of water if you knew your purchase was going to help a good cause? Today is World Water Day, and the start of a new intiative to turn some of the profits of the massive bottled water industry to helping the world’s poorest communities. To find out more, I spoke earlier with Lydia Zigomo, who heads up the charity WaterAid’s East Africa programme work, and Karen Lynch CEO of Belu Water, the fast-growing ethical water brand. Continue reading “Belu and WaterAid on World Water Day”